Texas Hospital Association Retirement Plan Ad Campaign
Project: To design cohesive advertising campaign for use across social media and print publications
Goal: To encourage employees to sign up for retirement plans and to encourage employers to set up retirement plans with the Texas Hospital Association
Role: Designer
Results: Created a set of 32 ads of various sizes for print and 12 ads for social media in keeping with the brand's visual style and specifically designed for the two target audiences: employees and employers
Ads for Employee Audience
Ads for Employer Audience